Have you ever thought back to college, all of the money and time that you spent, and wonder what you really even got out of it? Sure, you have that shiny degree hanging in your office and you met your future spouse, but is that really all that you get?
Well, I have good news. What if I told you that you can get a link? That’s right. Now you’re getting excited.
.Edu websites are a highly trusted source of backlinks and can have a profound impact on your site’s rankings, so it’s well worth your time to research any and all possible link building opportunities through your alma mater.
University Linkbuilding Opportunities
You’re an interesting person and you’ve gone on to do great things with your life, so chances are, you’ve got something to say. If you moved on to work in the industry that you majored in or have pioneered a company or field, look into whether your university has any speaking opportunities that would land you on the school’s official website, with a link of course.
As we all know, education doesn’t come cheap. It turns out, education-based links may require some financial aid as well. If you’re already a donor or interested in donating to your alma mater, be sure to look into whether they have a Donors page on their website.
Even if you can’t find a page that already exists, don’t be afraid to ask for a link anyway. You’re offering money, after all, so they’ll definitely take it into consideration.
Besides the obvious fact that you’ll gain the adoration of many broke students and their families, scholarships are also a link building opportunity. Many schools have scholarship sections on their website, so you can use this to link back to a landing page on your site with more information.
There’s also the opportunity to make the scholarship open to multiple schools in your area, increasing your chances of gaining multiple .edu links. In addition to the actual school websites, there are plenty of scholarship-specific directories that you could upload your listing on.
However, you have a much better chance of getting a link from a big university if you make your scholarship specific to their students. You need to decide if the one big link is worth more to you than a lot of other smaller links.
Depending on the size of the university, some schools have pages where they showcase local businesses with student discounts. If you own or manage a local brick-and-mortar business near a university, research the school website to see if there’s potential for a link.
The best way to research this is to use the following search operator in Google:
This operator searches only inside of the “ucf.edu” domain for the keyword “discount.”
Every university has their own ways of getting involved. Visit your alma mater or local university’s website to see if there are any other ways for you to help out and get a link in return.