Search Engine Optimization: Be Found Online
But like, what even is SEO, anyways?
Well, that’s a good question. SEO (or Search Engine Optimization) can be thought of as the practice of increasing a website’s position in search engines like Google, Yahoo & Bing. In theory, when a website ranks higher for a keyword, it generates more traffic (and ultimately more revenue). Some studies suggest that the #1 position for a search receives more than 30% of of the total clicks.
So How Do You Increase Traffic To My Website?
Actually, there are lots of ways to increase web traffic to your business. SEO is just one of those methods. SEO, unlike paid advertising online, relies on understanding how search engines like Google choose to rank websites. In short, search engines rely on algorithms to weigh a website’s “relevancy” and “authority”. By optimizing your online presence, we can influence your relevancy to certain search keywords and how authoritative you are over your competitors.
Okay then, so how do you influence how search engines see my website?
- Custom original content & blogs
- Optimizing meta data (technical stuff that search engines read)
- Increasing load speed, using techniques like caching and image compression
- And Much More…
- High-quality backlinks through outreach and guestblogging
- Manually submitted profiles on 100+ directories
- Reputation management to give more visibility to good reviews
- And Much More…
- Included CDN & Sucuri.net membership for a faster, more secure website
- Included mobile web design to ensure compliance with Google mobile-friendly standards
- New blog posts & positive customer reviews are shared across social media
- And Much More…
First-in-class Analytics
How can I follow the success of my marketing campaign?
Enjoy comprehensive insights into web traffic volume, keyword rankings, user behavior, and track key performance indicators through a suite of integrated platforms. Google Analytics is at the heart of our reporting tools–and is made more powerful by our proprietary call tracking software, 3rd-party platforms (like Whitespark Rank Tracker), and integration with your CRM (like Salesforce).
Monitor The Growth of Your SEO Rankings
How high do you rank for certain keywords in Google? Monitor your current positions using our intuitive reporting tools that shows rankings over time or download your historical data as a .csv for additional analysis.
Visualize Where Users Are Clicking On Your Website
Expect more than just increased traffic. We learn how users behave on your website so we can optimize user experience. Heatmaps (shown left) are just one example of our great tools. Heatmaps track where users tend to click on a page. By understanding how your customers use your website, we can optimize design to increase leads and increase sales.
Streamline Your Reporting with an All-In-One Dashboard
Just because we use many different tools, that doesn’t mean reporting has to be complicated. Enjoy a single dashboard that consolidates all of your analytics into one place. You will also love our concierge notifications of new leads/sales, and our monthly executive summary reports.
What Our Clients Have To Say
Testimonials
Some of our clients have trusted us with their online presence for over 8 years (that’s a long time)