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"Justin at Alchemy Marketing is a marketing mastermind. He has worked with our company on every aspect of marketing including PPC, graphic design, mobile website optimization, media buying, billboard procurement and design and mass mail outs to name a few. Justin is very data driven and has a knack for pulling out insights that help our business optimize our advertising budget. I would recommend Alchemy to anybody looking to grow their online presence and drive more traffic to their website."

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leatherfurnitureexpo.com

"Justin has been a pleasure to work with. His expertise, creativity, and promptness keep us happy customers. 90% of our customers come see us because of how well our google ad words campaign is managed. We wouldn't be here if it wasn't for his website development and ability to utilize online marketing. Thanks Justin!"

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flooringhq.com

"Justin and his crew at Alchemy Marketing are the bomb-diggity! Everything I need, and everything I envision, comes to life quickly and effectively through their expertise. When I'm not sure what I want or need, Justin's suggestions always pointe in the right direction!"

Karen Pelot, owner
pelotandassociates.com
Alchemy Online Marketing
2708 Hazelhurst Ave
Orlando, FL 32804
(407) 809-4090

New restaurants pop up every day, so you need to find a way to stand out. Most potential customers will give your website a look before heading into your shop, so use the following tips and tactics to impress them and win their business.

Tip #1:

Make Reserving a Table Easy

Christner’s Prime Steak & Lobster

You want people coming into your restaurant, so make it as easy as possible. If your restaurant accepts reservations, include a /reservations page that gives them all of the required info. Bonus points if you include an online reservations option like Christner’s does.

Tip #2:

Make Your Website Clear and Simple

Dexter’s

The good part of having a website for a restaurant is the simplicity of what your user is looking for. Dexter’s nailed that here by listing out three clear and simple call to actions right when you get on the home page. Are you looking for a food menu, drinks, or the location? It’s super easy for the user to find out the information they need, and it looks good while doing it.

Tip #3:

Include A Detailed Menu Page

DoveCote

Most users are on your site to check out your food, so make it easy for them. DoveCote made the list because they offered both an online menu option as well as a downloadable PDF option. The more options for the user, the better. The one change I would make about DoveCote’s menu is the lack of photography. Your food is beautiful – entice your users with mouthwatering photography of your cuisine.

Tip #4:

Show Off Your Restaurant’s Style

Grand Bohemian Hotel

With one glance, you can tell what style the Grand Bohemian’s restaurants are trying to accomplish. As a restaurantgoer, you’re looking for the atmosphere and environment almost as much as you’re looking for the food. You’ve decided on a very specific style for your restaurant’s design and cuisine, so include that same consistent look across your website so your customers know exactly what they’re getting when they walk in the door.

Tip #5:

Be Creative and Have Fun With Your Design

Hamburger Mary’s

Going along with the style of your restaurant doesn’t have to be boring and limited to just photography. This illustration on the Orlando page of Hamburger Mary’s lets you know exactly what you’re in for when you walk into their restaurant. And, it matches the fun, energetic atmosphere that the restaurant/show is so well known for.

Tip #6:

Include a Chef Profile

King Bao

Your chef and/or founder probably has a great story to tell and a great personality if they decided to get into the restaurant business. Show off their traits and the story of the restaurant with an about the chef section on your website. Be sure to include professional photography of the chef or owner to humanize the story and the business even more.

Tip #7:

Show Off Your Social Media Photos

Reyes Mezcaleria

Not every business belong on Instagram, but your food certainly does. If there’s anything people like looking at on Instagram, it’s delicious food, so make the most of the platform. Share beautiful, appetizing photos of your food and include a feed of the images to your website. This will get you more followers and is an easy way to constantly change the photos of your site with little to no effort.

Tip #8:

Include a Video Telling Your Story

Kabooki Sushi

Kabooki really shows what their food and restaurant means to them in an inspiring, heartfelt video right when you arrive on their website. It speaks to the origin of the name, the reason for the food, and the passion that the chef feels for all of it. It really humanizes the company and strikes an interest in every user that watches it.

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